For guests on the north side, those windows offer a Rear Window-style view into the neighbouring high rise – and I can only imagine vice-versa, so consider asking for a west-facing room if the view, or privacy, is a priority. But the room design also leans into the industrial building’s architecture, with exposed concrete and warehouse windows. Many of the hallmarks of Ace decor are here: plywood furniture that offers both form and function, local art, and pops of colour (in this case, a deep green). With 287 rooms, the Ace Hotel Brooklyn is the brand’s largest opening yet and the third under the creative direction of Roman and Williams. And that’s exactly in line with the Ace spirit. Is it New York’s shiniest or cleanest area? No – but it’s smack in the bustle of Brooklyn, across from a Goodwill and a few residential high-rises and within walking distance of Barclay’s Center, with access to some of the city’s most connected subway lines and buses. So, for its second New York hotel, Ace chose to skip Williamsburg and head to South Brooklyn, parking itself in a no-man’s-land between the borough’s downtown area and leafy Boerum Hill neighbourhood. The one exception may be its Manhattan outpost, just south of the Empire State Building. Here, that actually starts outside, on the aptly named ‘Stoop,’ with two concrete picnic tables in front of the entrance to invite passersby to take a beat and relax.Īce Hotel is known for opening in neighbourhoods on the rise, ever since its first hotel opened in a former Salvation Army halfway house in Seattle. (Plus, the hotel is dog-friendly, so when I sat down to get work done, it was next to two very well-behaved Cavalier King Charles Spaniels named Darcy and Bingley.) It’s all part of Ace’s mission to involve the neighbourhood in the hotel’s success, as much as the guests. The WiFi is free, outlets are plentiful, lobby happy hour kicks off at 5 pm and options for meeting up with friends or colleagues – or even taking a quiet Zoom call – are endless. There are public workspaces galore – including an extra-long, library-style table a plant-filled garden with a full ceiling of skylights and a moody bar area with cozy seating – and plenty of guests, locals, and Ace staff making use of them all. The lobby in any Ace hotel is the place to be, and its Brooklyn outpost is no different. The Ace is bringing its tried-and-true mix of lobby culture and impeccable design to the fringe of Brooklyn’s bustling downtown.
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